Cbeyond Chooses Crafter Software to Create A Higher Quality Customer Web Experience, Boosting Engagement

Crafter Software Corp., a leading provider of software solutions for the creation of rich and engaging websites, mobile applications and multi-channel digital experiences, today announced thatCbeyond (CBEY) has chosen Crafter’s Web content and experience management solutions. Cbeyond replaced its existingWeb content management system with Crafter as part of a website rebranding effort to provide a far more dynamic, engaging Web experience flexible enough to integrate with various internal content systems. Since re-launching the Cbeyond site using Crafter, the website has generated 18 percent more leads and website traffic has increased nine percent.

“Crafter’s modular components and architecture integrated easily with our user login platform and customer management system. We now have the flexibility to create an engaging Web presence, are no longer boxed in to one type of look and can quickly tailor the site to our ongoing needs,” said Tom Ouellette, senior director, Marketing Communications at Cbeyond. “Best of all, Crafter’s user-friendly content authoring tools provide our website visitors with fresh content that best describes our cloud computing solutions.”

Cbeyond deployed Crafter Engine, a high-performance content delivery system, as a foundation for its new website. Crafter Engine is built from the ground up to easily tap into various data sources from social media, ERPs, CRMs, marketing campaign systems and others to create a dynamic Web experience that is specifically targeted to an individual user.

Cbeyond also rolled out Crafter Studio, a Web content authoring and publishing solution, to its marketing team. The product offers user-friendly features for marketers and content editors to enable easier and faster publishing across all channels, without any involvement from development or IT.

“We see accelerating demand for our software as today’s Web continues to evolve from a static publishing environment to a business-critical productivity and engagement platform,” said Mike Vertal, CEO of Crafter Software. “Cbeyond can now turn on a dime and quickly adapt to results from A/B split testing and other analytics data. We are thrilled to see their significant early return in terms of website traffic and Web-based leads.”

About Crafter Software

Crafter Software (Reston, Va.) enables the creation of rich and engaging websites, mobile applications, and multi-channel digital experiences. The company’s software solutions are based on the award-winning Crafter CMS open source project, which was built from the ground up as a modern platform for creating more relevant web experiences through targeted delivery of personalized content. Serving as the lynchpin between enterprise systems and end users, Crafter’s solutions enable marketing, sales and

Baby Games Help Parents Understand Baby Talk

Whether you are expecting your first, second or third child, there is always something new to learn about babies. Many parents these days are joining the new wave of digital baby information seekers, and are educating themselves as well as their babies.

As the variety of information available begins to expand, the type of content being developed is including more enhanced imagery and applications; and this is finding its way onto our day to day information devices.

Emergent software applications such as animation TD which is used to create animation tools of 3D characters are increasingly being adopted by game designers to present a much stronger ability to capture detailed gestures and movement of the virtual characters. When used, this software can enhance our viewing experience.

With the inclusion of shading and highlights on the texture of the characters, the finished product can often be as good as a real life. Some sites, for example second life games promise their users an enhanced baby experience with an overall visual feel. A good use of props such as milk bottles and rattles, plus a range of skin colours, gestures and sounds can all be easily manipulated to enhance the experience of a virtual baby.

Gaming is allegedly outstripping the movie business and its not hard to see why. 70 per cent of Americans across the socio-economic spectrum play some kind of computer or video game; global gaming figures have reached a record high of 217 million. According to Bloomberg the new Xbox Live online video-game service has broken $1 Billion.

In todays market, similar applications and creative techniques are being adopted in the mobile communications industry. And as long as many of us are able to access such information, our digital learning environment will encompass more than the fixed location environment such as home or office, to a more on the go environment.

Just as depicted in real life, online baby games, imitate communications and gestures to help expectant parents understand how their baby will be trying to communicate with them. It is crucial when formulating a strong relationship with a baby to understand what those gestures mean, and current games on the market are now promising a much more fun, interactive and engaging way of learning about these gestures. In addition such baby games could empower parents by providing support and insights into their own

Intel’s new CEO and Atom chip face uphill climb to mobility

Intel announced earnings Wednesday that were in line with expectations, but the chipmaker is facing a daunting future as mobile devices further erode the PC business and its Atom chip vies for customers.

“With its new, low-end Atom processor, Bay Trail, the company is gaining traction in cheap notebooks and tablets, but we believe this is at the expense of higher-end core processors,”said Piper Jaffray analyst Gus Richard. “Intel is late to the smartphone market and we believe high-end smartphone sales are starting to roll over. Intel is far behind its competitors in terms of cost and integration in smartphones, in our view. We do expect Windows 8.1 to drive a corporate upgrade cycle next year, creating a bounce in PC demand.”

Intel’s new CEO Brian Krzanich said organization, strategic, and prioritization changes “will drive greater emphasis on our Atom-based products, bringing the full weight of our process and architectural leadership to the Atom family.”

Asymco’s Horace Dediu illustrates the dynamics of Intel’s situation — he calls it a “PC calamity” — which is similar to the situation facing Microsoft, a dominant leader in the PC era facing a steep uphill climb in the mobile era.

In the last six years, nearly as many iOS and Android devices have been sold as PCs and mobile ARM devices are selling at least 2.6 times the rate of Intel-powered devices.

(Credit: Asymco)

“In terms of installed base, a computing category that did not exist six years ago has come to overtake one that has been around for 38 years,” Dediu wrote. “The calamity for Intel has been that they have had no part to play in the new category. Perhaps that is because they had every part to play in the old category.”

As you would expect, during the Intel earnings call Krzanich was optimistic about the potential for Atom processors to get traction in the fast-growing mobile space.

“Look at it as a constant pushing of the accelerator down and the thing just gets faster and faster as time goes by. And so you’ll just see more and more strength of that Atom line as time goes through here, and it will be kind of just, you’ll look back and say well it’s obviously that the Atom line has truly become strong and they’ve got share in the tablet space,” he said.

Intel trimmed its annual financial outlook from low single-digit percentage growth to to flat year over year.

Hyland Software Named as a Best-in-Class ECM Vendor for three categories in Insurance Technology Assessment

CEB TowerGroup recently named Hyland Software a Best-in-Class enterprise content management (ECM) vendor for insurance companies in three categories in its evaluation of ECM solutions providers in the space. Hyland was named Best-in-Class for: User Experience, Enterprise Operations Support and Enterprise Support.

The report identifies both current and future market drivers, identifies the needs of the industry and lists notable solutions providers. CEB TowerGroup selected vendors based on quantitative and qualitative analyses of each vendor’s solution features and functionality, understanding of customer needs and implementation of leading practices to maximize efficiency and ROI.

“Selection as a Best-in-Class solution within CEB TowerGroup’s insurance vendor review verifies the relevance and ongoing benefits ECM solutions can provide insurance companies. It illustrates Hyland’s ability to offer insurers a solution that can streamline their processes, enabling them to run more efficiently and cost-effectively across their entire organization,” stated Cheryl Nulman, Hyland’s insurance industry marketing manager.

CEB TowerGroup named Hyland Software’s OnBase a Best-in-Class solution for:

  • User Experience,  for its attributes that directly contribute to enhancing the productivity of employees across the organization
  • Enterprise Operation Support, for its attributes that support and facilitate business operations enterprise-wide
  • Enterprise Support for Hyland’s influence and ongoing relationship with customers

“Our industry expertise, coupled with the high-value we place on customers’ feedback helps to create leading solutions to meet insurers’ needs. Our agile approach increases our viability in the industry and ensures an advanced solution offering,” Nulman said.

“As insurance executives evaluate new IT products to support their business needs, many are overwhelmed by the volume of technologies available,” said Aaron Kissel, executive director, CEB. “CEB TowerGroup is the only advisory group qualified to evaluate such a broad range of insurance technology tools and to help insurers navigate the increasingly complex landscape.”

*Technology Assessment Disclaimer– CEB does not endorse any vendor, product or service depicted in our CEB TowerGroup publications and does not advise technology users to select only those vendors rated “best in class.” CEB TowerGroup research publications consist of the opinions of CEB TowerGroup’s analysts and should not be construed as statements of fact. CEB disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Hyland Software

For over 20 years, Hyland Software has helped our more than 11,500 lifetime customers by providing real-world solutions to everyday business challenges. That dedication is why Hyland realizes double-digit growth, and why 98 percent of our customer base continues to renew its annual

Clustered NetApp Data ONTAP 8.2 Launches

Jakarta – NetApp introduced a new version of its flagship operating system storage, clustered Data ONTAP 8.2. Steven Law, NetApp Country Manager Indonesia, said the new software provides the ability for organizations and cloud services to offer new services and capacity with maximum application uptime quickly and cost-effectively.
Clustered Data ONTAP 8.2 is claimed to remove the limits of performance, availability, and efficiency of the traditional siled, and align storage infrastructure with business demands and ever-changing applications without interruption.
»Excellence is clustered Data ONTAP operating without interruption, scalability, and efficiency of storage that has been proven,” said Steven in Jakarta, Wednesday, July 17, 2013.
While changes in industry trends, has led NetApp become a multi-platform company. There are at least five trends that change the direction of NetApp, the flash technology, cloud computing, customers who want an easy-paced, mobile lifestyle, and large data storage needs.
»Change and development trend represents an opportunity for companies to grow and thrive. To seize that opportunity, NetApp needs to evolve into a multi-platform company that customers can prepare for the future, “said Steven.
As an initial step to deal with the changing trends NetApp, the NetApp over the past year to add two new business focus as a strategy, which is clustered Data ONTAP and E-Series Storage System.
If a series of Clustered Data ONTAP operating system, E-Series Storage is a range of flash storage array system maximize the value of the whole set of flash in computing, networking, and storage, thus providing flexibility in choosing the best approach for each work load.
NetApp recently launched EF540, which is the industry’s first flash array that combines extreme performance and consistent with the level of availability, reliability, high manageability and enterprise-class, as well as support services worldwide. Check out other techno news here.